Full Professor of Marketing, Innovation and Sustainability at Roma Tre University. He gives regularly lectures on marketing innovation and sustainability in Italy and abroad.
He is president of EIIS – European Institute of Innovation for Sustainability, member of the scientific committee of WWF – Italy, and co-founder of “Dock3-the startup lab”.
Since 1986 he has been involved in communication and marketing consultancy for leading Italian companies and institutions.
He is the author of many scientific papers. His most recent book is “How to create a sustainable food industry. A practical guide to perfect food” (with Barrett M., Marino M. and Brkic F.), Routledge 2024.